Bosch Motorsport Added as an Official Sponsor of America’s Motorsport Resort

Danville, Virginia – Dec. 12, 2014 – VIRginia International Raceway, one of America’s premier road courses, is proud to announce Bosch Motorsport as an official track sponsor. Part of the Bosch Group, Bosch Motorsport is a business unit of the Bosch Engineering Group, a leading global development partner in the automotive industry. Bosch is a returning sponsor with a long history supporting VIR and motorsports as a whole.

The Bosch Group comprises Robert Bosch GmbH and its more than 360 subsidiaries and regional companies in some 50 countries. In the United States, Canada and Mexico, the Bosch Group manufactures and markets automotive original equipment and aftermarket solutions, industrial drives and control technology, power tools, security and communication systems, packaging technology, thermotechnology, household appliances, healthcare telemedicine and software solutions.

“We have a long-time relationship with Bosch and are thrilled to welcome them back as a sponsor of the track,” said Connie Nyholm, CEO and owner of VIR. “We look forward to growing our partnership together for what is sure to be one of the best years of racing at VIR.”

As part of the sponsorship, Bosch will have experiential assets onsite to convey its engineering and technology expertise as well as signage throughout VIR.

“VIR is one of the most thrilling road courses in the world, and we are honored to continue our support of this fantastic track,” said Jim Emerson, engineering director at Bosch Motorsport. “We’re excited to return and ready for an action-packed 2015 season.”

The upcoming 2015 racing season promises to be VIR’s best yet, with 12 exceptional events beginning in April. Pro motorcycle racing will return to VIR with the MotoAmerica Road Racing Series in May, and is expected to again be one of VIR’s largest spectator events. Additionally, two major events will return to the southern Virginia track in late summer for back-to-back high-octane weekends – TUDOR United SportsCar Championship and the Biscuitville 125 NASCAR K&N Pro Series East. For more information on VIR or the Bosch sponsorship, visit virnow.com/.

 

About VIRginia International Raceway

VIRginia International Raceway is one of America’s premier road courses, offering professional and amateur racing for modern and vintage classes while providing contemporary resort amenities. A prominent test facility for the automotive industry, VIR has the distinction of being named one of the top six courses in North America by Car & Driver Magazine, and southern roots and hospitality make it one of the friendliest. Conveniently located at the Virginia/North Carolina border, VIR is just a short two hour trip from Richmond and about an hour and 15 minutes from both the Piedmont-Triad and Raleigh-Durham International Airports.

VIR offers complementary amenities such as lodging, dining, a spa, an exclusive driver’s club, karting, off-road racing, skeet shooting, skid pad and more. The grounds also offer a unique setting and specialized facilities for corporate retreats, group activities and conference space. Onsite parcels are available for sale/lease to motorsports industry tenants. For more information, visit www.VIRnow.com, Facebook or Twitter.

 

About Bosch

In the U.S., Canada and Mexico, the Bosch Group manufactures and markets automotive original equipment and aftermarket solutions, industrial drives and control technology, power tools, security and communication systems, packaging technology, thermotechnology, household appliances, healthcare telemedicine and software solutions. Having established a regional presence in 1906, Bosch employs 24,600 associates in more than 100 locations, with consolidated sales of $10.4 billion in 2013. For more information, visit www.boschusa.com, www.bosch.com.mx and www.bosch.ca.

The Bosch Group is a leading global supplier of technology and services. In 2013, its roughly 281,000 associates generated sales of 46.1 billion euros ($61.2 billion). Its operations are divided into four business sectors: Automotive Technology, Industrial Technology, Consumer Goods, and Energy and Building Technology. The Bosch Group comprises Robert Bosch GmbH and its more than 360 subsidiaries and regional companies in some 50 countries. If its sales and service partners are included, then Bosch is represented in roughly 150 countries. This worldwide development, manufacturing, and sales network is the foundation for further growth. In 2013, Bosch invested some 4.5 billion euros ($6.0 billion) in research and development and applied for some 5,000 patents worldwide. The Bosch Group’s products and services are designed to fascinate, and to improve the quality of life by providing solutions which are both innovative and beneficial. In this way, the company offers technology worldwide that is “Invented for life.” Additional information on the global organization is available online at www.bosch.com, www.bosch-press.com, and http://twitter.com/BoschPresse.

Bosch Motorsport is part of Bosch Engineering GmbH, a subsidiary specializing in engineering services. The company can look back on a long tradition of involvement in motor racing, with Bosch technology having made its successful debut in racing cars in 1901.

*Due to a change in accounting policies, 2013 figures can only be compared to a limited extent with 2012 figures. The decision to forego the application of proportionate consolidation affects mainly BSH Bosch und Siemens Hausgeräte GmbH and ZF Lenksysteme GmbH (2013 consolidated sales volume of some $9.7 billion). Exchange rate: 1 EUR = $1.32812.